Preface To Instant Radio Show: Carnation Instant Breakfast

(image from here)

As a child, I watched a lot of television. We were very poor, & mostly we ate junk food. It made me desire the junk food I saw on television - well, any food I saw on television, really. But the more novel the better. Case in point: Carnation Instant Breakfast.

The Wikipedia tells us, "Carnation-brand Instant Breakfast (Renamed Carnation Breakfast Essentials in 2022)* was introduced in 1964. It is a powdered instant drink that is manufactured with protein, vitamins & minerals & sugar. It is typically prepared with milk, & is available in different flavors, such as chocolate, vanilla, & strawberry. Powdered forms are marketed in individual-serving packets & in cans. Carnation also manufactures prepared bottled instant breakfast drinks in liquid form."

For the life of me, I can't recall if I ever had Carnation Instant Breakfast. But boy when I found out about it, I wanted it. It's just not the sort of thing my mom would buy for us - "You have chocolate milk," she might say, even if I explained it wasn't just chocolate milk.

Was there a commercial for Carnation Instant Breakfast that was showed during Saturday morning cartoons? I don't know. At some point, I stopped seeing the commercials, & I hardly ever thought about Carnation Instant Breakfast again. Until this week, thinking about this show. I wonder if it even still existed. & it does, sort of. It's called something else.

Doesn't Instant Breakfast sound like the name of an early 70s prog band tho?

* Italics mine.